PokerStars‘ parent business Amaya has announced it intends to simply take the name of its most valuable child. The online gaming company that is home to the entire world’s poker site that is largest will call itself ‚The Stars Group Inc.‘
Amaya are going to be moving to Toronto and changing its name, marking an era that is new the organization’s history, one with distance from its beleaguered founder and former chairman and CEO David Baazov.
The move seeks to capitalize in the brand recognition of its most famous asset, and, possibly, distance itself from bad press surrounding previous president and CEO David Baazov, who’s embroiled in legal troubles.
News associated with impending name-change was announced as Amaya delivered its Q1 report that is financial. Additionally unveiled that the company would be relocating from Montreal to Toronto, a move that may let it ‚more effectively manage its business affairs.‘
The company reported strong results in Q1, with overall revenue up 10 per cent on the period that is corresponding year, to $317.3 million. On line poker now is the reason just 69 percent of this organization’s income, as opposed to 75 percent an ago year.
This shift reflected the company’s growing diversification, through its online casino operations and BetStars sports platform that is betting more so than weakness in the poker market.
‚We continued our momentum within the quar „Amaya to Change Name to ‚The Stars Group‘ and go on to Toronto, ultimately“ weiterlesen