The Crunchbase вЂњFemale Founder Series,вЂќ is a few stories, Q&As, and thought-leadership pieces from glass-ceiling-smashers whom overcame the chances, raised financing, and tend to be now leading companies that are successful.
Dani Fankhauser, co-founder of XO, is making use of enjoyable and games to generate an improved relationship software experience.
An very early adopter of on line dating, Dani is not any complete complete stranger towards the battles and exhaustion that originated in old-fashioned apps. In an occasion where connection is much more valuableвЂ”and difficultвЂ”than ever, she put down together with her co-founders to generate a fresh and take that is new online dating sites. The end result is XOвЂ”the dating that is first with icebreaker games. The back-and-forth that is unique of causes it to be easier for users to start out conversations and build better connections.
We asked Dani about her change from journalist to business owner, the challenges that are new has faced from branding to fundraising, and also the lessons she’s got learned as you go along.
Q: inform us the tale behind your companyвЂ™s founding: What led one to start this business?
A: straight Back this year, I happened to be the very first of my buddies to try online dating sites, and proudly, once I convinced a buddy to participate OkCupid, she came across her spouse. I became additionally one of many journalists that are first talk about Tinder. My co-founders had built a couple of viral games that are mobile once I came across them in very early 2019, I happened to be individually fatigued by online dating, so I knew it absolutely was time for one thing fresh and brand brand new. „Dating Games: Just Just Just How Dani Fankhauser is Reinventing Online Dating Sites“ weiterlesen